Before you start
Representative copy, audience, channels, approved material and phrases to avoid.
Brand voice with Claude: start from approved examples →
1. Download the native pack
Keep the complete ZIP without extracting it. If already installed and enabled, skip to step 3.
Download the ZIP pack ↓2. Install and enable in Claude
In Customize > Skills, use + > Create skill > Upload a skill to import the ZIP, then enable it. Check code execution and file creation. Attaching Markdown to a chat does not install a skill.
3. Prepare the inputs
Representative copy, audience, channels, approved material and phrases to avoid.
4. Request and check the result
Prepare BRAND-VOICE.md separating observed voice from proposed changes. Use supplied examples without inventing brand history.
A request to try
Use market-brand. Prepare BRAND-VOICE.md separating observed voice from proposed changes. Use supplied examples without inventing brand history. Use attached sources, flag unavailable capabilities and missing inputs. Do not claim tool execution that did not happen.
5. Check the result
- Compare output with sources and requested scope.
- Check files and tools actually used.
- Keep unresolved points and test a limited case.
Files and advanced installation
Pack instructions are in English. The ZIP preserves the original files.